Do you like Brownies? I sure do. While there is no ‘bad’ part of a delicious brownie, my favorite part is the crispy edge from where the brownies bake right up against the side of the pan. Yummy. Like the well-done end bits of a really fine brisket, it is the part that every Brownie Lover fights over, whether or not they will admit to it. Fortunately, Brownie Entrepreneur Sheila G. Mains feels as I do, and has put an end to the fighting with her genius creation of Brownie Brittle. I was first introduced to Brownie Brittle at the Summer Fancy Food Show a couple of years back, and it immediately became my favorite product of the show, as it is surely one of the most delicious things you can put in your mouth.
Boasting “Rich Brownie Taste with a Cookie Crunch,” Brownie Brittle is an indulgent, wafer-thin and ultra-crispy Chocolate Brownie snack that comes in four varieties and just keeps winning with its ridiculously low calorie count of only 140 per serving! Insane!
And if you thought it could not get any better than that, Brownie Brittle has introduced a new, seasonal Holiday Drizzle collection that combines sweet decadence with a touch of festive cheer! The four-ounce, snowflake adorned bags include flavors like Chocolate Chip with White Snowflake Drizzle, and Salted Caramel or Mint Chocolate Chip — both with a Dark Chocolate Drizzle. Brownie Brittle’s new holiday flavors retail for just $3.99 per bag.
Chocolate Chip with White Snowflake Drizzle
I have taken Brownie Brittle to share at parties, and offered it as a snack to friends visiting my home, and everyone always asks if they can just have the entire bag. Not even kidding. That is a testament to how irresistible Brownie Brittle is!
For a food blogger, there is no better way to kick off the summer in style than with the three-day tour de force that is the Summer Fancy Food Show, which took over Manhattan’s massive Javits Center in its entirety from June 28th to 30th. With over 5,000 exhibitors from around the globe, Summer Fancy Food is the most exciting Specialty Foods product showcasing event of the year for restaurant owners, gourmet vendors, and foodies alike!
As usual, I went with an empty tummy, a huge swag bag, and eyes wide open for spotting the most striking booth displays, stand out product packaging and most unusual products of the show. Here are some of our favorite discoveries!
Simply Baked makes eye-catching packaging for baked goods, treats and gifts. They even have cupcake cups that go right into the oven and come out ready to serve! I appreciated the pink popcorn and cupcakes that were part of an overall visually enchanting display.
Salad Shotz makes Kid Friendly Salad Dressings with all natural ingredients, that will appeal to the adult palate as well. Chocolate Chip salad dressing, mmmmm.
I imagine it was fun for the folks at Buen Sabor to drive their Empanada-serving VW Bus right up to and inside of Javits Center!
Promising Food Truck Flavors Without the Line, Buen Sabor nevertheless attracted a consistent queue with their delicious offerings of frozen empanadas in tempting flavors like Plantain and Cheese, and Beef Picadillo.
Lolea Sangria is an exceptionally delicious beverage that comes in both red and white varieties and is as distinctive for its flavor as it is for its red and white polka dot bottles that recall the work of Japanese pop artist Yayoi Kusama. When I brought it up, no one at the booth had heard of her.
Morfat is how I felt when I was only about a tenth of the way through the show! And don’t these cakes look delicious!
Kefla Glass Bottles from Germany come in so many different shapes, sizes and colors, but I loved the ones that look like little shoes!
Barnana Organic Chewy Banana Bites is one of the most original and great tasting snacks I’ve encountered at any food show, anywhere. Unfortunately, they did not have free samples to take home at their booth, and when I tried to surreptitiously pilfer a bag from their display, I was caught red handed. The shame.
Mocktails brand non-alcoholic cocktail beverage alternative comes in this neato, totally reusable Cocktail Shaker packaging! Adding alcohol is allowed, at your discretion!
Serendipity 3’s Frozen Hot Chocolate Mix gets bonus points for having Satan depicted on its packaging. I imbibed my first Frozen Hot Chocolate at the age of 18 years and still recall how it made me feel drunk, even though it contains no alcohol. Mysterious! And now you can prepare one at home, in a variety of flavors no less!
Best Mobile Display goes out to Brian Levin of Perky Jerky!
I didn’t see too many Brand Mascots on the floor this year, but the Mamma Chia Human Squeeze Bag sure was friendly! Read more about the health benefits of Chia seeds at This Link!
Blue Isle Mediterranean dairy products had a String Cheese on display at their booth that was the size of a small infant. Impressive!
In line for Best Slogan/ Tag Line is Smari Organic Icelandic Yogurt with “Strong, Like My Mother.” Also, I love the Spoon wearing a Viking Hemet. Valhalla, I am coming!
Four Words: Beer Flavor Jelly Bellys.
Fancy Food is so huge, it has room to feature aisle after aisle crammed with hundreds of hot sauce products. These booths provide the best photos ops you could imagine. Let’s take a look!
Red Robot Hot Sauce, features a cute little Red Robot on its label!
Fat CatFoods makes an extensive line of spicy sauces, but this Bacon Sriracha was my favorite. I bet it tastes insane.
I put Empire Mayonnaise at the top of my list of booths to visit when their friendly PR Rep told me in an email that one of her favorites sayings was, “Hating Mayonnaise Does Not Make You Interesting.” They gave away little jars of their delicious gourmet mayonnaise. Best Booth Ever.
I also didn’t see as much candy at this year’s show, but we were impressed by Strawberry Hill Candy’sEmpire State Building Lollipops. New York City!
Cracked Candy may be capitalizing on the still-trending popularity of all things Breaking Bad (one representative in the booth was shamelessly sporting a Heisenberg-esque Pork Pie Hat) but this sweet stuff is sugar and gluten free, non-GMO and diabetic friendly, so it’s all good! Say Their Name: Cracked Candy!
Wine Sticks (tag line: “Sass with your Glass”) from South Carolina’s The Sweetery are thin, crispy biscuits (cookies) that pair with wine and can even be dunked! I enjoyed tasting several varieties with a glass of red wine, and company co-owner/founder Jane Jarahian was a sweet and attentive lady.
Aside from having an awesome name, Steve’s Ice Cream took home a coveted Sofi Award in the Category of Outstanding Ice Cream, Gelato, or Frozen Treat for their Speculoos Cookie Butter Ice Cream! My personal favorite flavor though was the Southern Banana Pudding. Mmmm, Ba-na-na.
I was already at the point of exploding when I hit the Brownie Points Bakery booth for a sampling of their assorted mouth-watering, home made brownies and popcorn treats. They were baking fresh brownies right in the booth! Heaven.
Wouldn’t this multicolored popcorn make a fun party favor? Sure it would.
Sexy Pop Snacks always creates a bold presence with their brightly colored bags of chips and popcorn that come in all kids of yummy flavors.
Boulder Granola (tag line: “Unleash Your Inner Hippie!”) brought a much smallerVW Bus into the Javits Center (see below) but, dang if the don’t embrace a memorable and vibrant brand identify with their psychedelic flower power Bus logo/backdrop and commitment to being Organic and Gluten Free.
And finally, let’s wrap up this thing with the Pop Art SnacksGourmet Popcorn Booth, which got everything right! From the clever product name and Lichtenstein knockoff artwork to the Neon Logo and the custom-made Popcorn Disco Ball — this brand really made themselves stand out from the crowd! Owners Mike and Venessa (who, like me, are big Pop Art fans) started out in Brooklyn and relocated to Utah where they are growing the brand and enjoying great success! We hope to see them back at Javits for FFS 2016 next summer!