Tag Archive | Window Design

Modern Art Monday Presents: Gee, Merrie Shoes from Bonwit Teller Window Display By Andy Warhol

Gee Merrie Shoes
Photo By Gail

The catalyst for Andy Warhol’s transformation from commercial to fine artist was a 1961 display window that he created for the Bonwit Teller Department Store at Fifth Avenue and 56th Street. The window displayed five of Warhol’s newest paintings  as a backdrop to mannequins wearing Bonwit’s fashions. Representing Warhol’s first foray into what would become Pop Art, these paintings depicted commercial imagery from ads and comics, overlaid with gestural drips and blotches of Abstract Expressionism. The Bonwit window introduced Warhol’s characteristic practice of elevating pop culture into fine art that he continued to explore for the rest of his career.

Photographed as part of the Gay Gotham Exhibit at the Museum of the City of New York.

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