Photos By Gail

Surrounded by concept cars and futuristic EVst the 2026 New York International Auto Show, one of the biggest design surprises came from an unexpected place: the Toyota Camry.

The Camry GTS Concept reimagines the familiar sedan with a bold, race-inspired personality that feels both dramatic and surprisingly realistic. Built by Toyota CALTY Design Research and Toyota Motor Corporation, the concept explores what a performance-focused Camry might look like if it moved from design studio to showroom.

The result is striking. Finished in a vivid Inferno Flare orange with Midnight Black Metallic two-tone detailing, the Camry GTS Concept leans hard into motorsport aesthetics. The black hood adds visual weight and contrast, while the lowered stance gives the sedan a planted, ready-to-launch appearance.
Continue reading Eye On Design: Camry GTS Concept By Toyota →