Jewsvote.org launched a new campaign today called “The Great Schlep” — a national effort to mobilize young Jews to go to Florida to convince their grandparents to vote for Barack Obama. The Great Schlep was officially introduced with the release of an irreverent video from Actress / Comedian Sarah Silverman, promoting the effort with the proclamation: “If Barack Obama doesn’t win this election, I am going to blame the Jews, so get your fat Jewish asses on a plane to Florida!” Using cutting-edge political mobilization technology pioneered by Jewsvote.org, volunteers, also known as “schleppers” will have the tools to network and coordinate outreach efforts in the key swing states like Florida. Droga5, a New York-based advertising agency, produced the Silverman video and is well known in the advertising world, especially for their recent Mark Echo – Air Force 1 viral video that was viewed millions of times. Be sure to visit the official website, The Great Schlep Dot Com, watch Sarah Silverman’s hilarious NSFW video, sign up, join their Face Book Page, and buy some swag!
Obama Biden ’08!