This holiday season, Hugo Boss joins forces with artist Jeremyville on a new capsule collection and campaign. Sleek Boss design collides with playful Jeremyville artwork in a limited-edition collection, featuring a cityscape inhabited by a unique cast of characters. Jeremyville’s adorable abstract characters — most notably the artist’s iconic Pink Bunny — also infiltrate the store’s front window and interior displays.
We made the trek to Coney Island last Friday evening to take in the penultimate Fireworks show from right on the beach — an appropriate way to celebrate the end of what has been a fantastic Summer! We had time to kill before the show started though, so we had fun eating at Nathan’s and cruising the shops, including the Lola Star Gift Shop, which is located on the Boardwalk just east of Coney Island Pier. Hanging up high on the wall, right behind the cash register, we could not miss this large Lite Brite recreation of Luna Park.”Is that a Lite Brite?” I screamed excitedly at the sales lady. “Yes!” she screamed back. “It’s the biggest in the world!”
“Be Here Now”
And so I had to take a picture, or two.
“No photos allowed anywhere in the store!” another sales lady shouted at me. But it was too late: I had taken the photos, and many others actually also.
While we do not believe that the Lola Star Luna Park Lite Brite is in fact the World’s Biggest Lite Brite, we did hear somewhere that this piece was originally designed for and displayed by Hugo Boss, but we have no proof that that is so.