There are not many philanthropists like Eli Broad, who died on April 30th, 2021 at the age 87. In his lifetime, Broad and his wife Edith amassed a personal collection of over 2,000 works of contemporary art, which they then donated to the city of Los Angeles (and the world), building a namesake museum to house them all for your enjoyment. Who does that? Amazing. You can read more about Eli Broad’s life of service in his obituary from the NY Times at This Link. Read all about my super fun visit to The Broad Museum shortly after it opened in 2015, and see some choice pieces of the collection, at This Link. RIP.
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When I was in California at Christmastime, a little bit of advanced planning allowed me to enjoy a visit to the new Broad Museum of contemporary art, located in beautiful downtown Los Angeles. Featuring 2,000 works of art from the private collection of philanthropists Eli and Edythe Broad (pronounced like “Bro-d”), admission is free of charge, but because the museum just opened on September 20th, 2015, the demand for tickets is so high that they must be reserved online in advance. By December, the list was already booked up through February 2016! It is times like these that writing an awesome blog like The Worley Gig comes in handy. With a couple of exchanged emails, the Broad’s press office was kind enough to extend VIP-treatment to myself and two guests, which included front-of-the-line cutting privileges that saved us about two hours of waiting in a queue that already wrapped around two sides of the building by the time the museum opened at 11 AM. It is good to be the King, or Queen, whatever.
Urs Fischer, Untitled (2012), Melting Lamp Post, Located in the Ground Floor Lobby
Designed by Diller Scofidio + Renfro in collaboration with Gensler, and featuring an innovative Veil-and-Vault concept, the 120,000-square-foot, $140-million building features two floors of gallery space to showcase The Broad’s comprehensive collection, and is the headquarters of The Broad Art Foundation’s worldwide lending library. Needless to say, but you can see I am about to, the building itself is a work of art.