Growing up in Southern California really ruined me for Mexican food. New York has a handful of restaurants that have game, but if you crave the consistent taste and authenticity of real California Mexican cuisine, you might be better off cooking at home. Even if you want the convenience of using a few packaged ingredients, it’s important to have a fresh-tasting salsa on hand, and what I call ‘restaurant style’ chips that are sturdy enough to stand up to the thickest guacamole. The problem is, which brands of chips and salsa taste the best? Obviously, other non-native New Yorkers have considered this situation, because fellow East Village resident Matt Bennett has created Dreams Aren’t This Good (DATG); a line of unique salsas and authentic tortilla chips that blows away everything else on the supermarket shelf. Seriously, this brand is a game changer.
Inspired by and infused with the sights and sounds of New York City, one-of-a-kind DATG salsa flavors include The Original (which I received for review), The Fighter (garlic cilantro), Just Dance (jalapeno pineapple), Now or Never (avocado pepper), and Girls Girls Girls (blueberry coconut). All salsas and tortilla chips are gluten free, vegan and contain no preservatives.
DATG’s origin story goes back to Matt’s upbringing in Southeast Texas and his tenure as a student at Louisiana State University (LSU). “At school, I started making salsa by mixing Mexican style with a little Cajun spice,” Matt remembers. “As I experimented with different ingredients and flavors, the salsa was always a huge hit with everyone, and I knew I was on to something.”
Review Continues, After The Jump!