Tag Archives: Launch Party

Japanese Confectioner Malebranche Launches Maru Cha Cha Cookie With a Fun Party At The Whitney!

Maru Cha Cha Packaging
All Photos By Gail

Food and Art go together; so what better venue could there be for throwing a cookie launch party than an actual art museum? We were recently invited to the Whitney Museum of American Art on Gansevoort Street to celebrate leading Japanese French-style confectioner Malebranche’s U.S. launch of its Maru Cha Cha matcha-based  biscuits, and the evening was a terrific mix of food, art and Japanese culture.

Whitney Museum Exterior Elevation
Whitney Museum with the High Line in the Foreground

The event went beyond the traditional cocktail party to include not only cocktails and delicious passed appetizers, but also tastings of the unique Maru Cha Cha cookies, including an indulgent Trifle dessert recipe by James Beard Award-winning Chef Michael Anthony. Guests had the chance to meet and mingle with the Japanese brand-influencers behind Malebranche  (a high end bakery in Japan) and to learn what Matcha — the key ingredient in the Maru Cha Cha biscuits — is all about.

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MetroGuest Hosts Launch Party at So So Incredibly Beautiful

Living in Manhattan is awesome, but it ain’t cheap. If you’ve visited NYC and had the “pleasure” of booking a hotel room, you also know that a few nights’ lodging can easily drain your wallet of $1,000 or more. Ouch. To save some serious cash, but still enjoy centrally located, comfy NYC accommodations, lots of travelers turn to apartment swapping, and this is where a website like MetroGuest comes in handy. More than a marketplace for vacation and other property rentals, MetroGuest is a community of hosts (property owners) and travelers looking to find an easy, complete and reliable alternative to the traditional booking process. Travelers and hosts can use the site to book a place to stay, connect with each other, read and write reviews, check references (so important), watch cool travel videos and more. MetroGuest represents properties all over the world, including New York, Los Angeles, Honolulu, Rio de Janeiro, Buenos Aires, Paris, Tel Aviv, Johannesburg, Shanghai, Tokyo and Havana. I am getting so excited just reading about it that I want to book a trip right now! Travel! MetroGuest is free to use for both property owners and travelers and is super user friendly, so there’s no reason not to sign up right now if vacation planning is on your agenda!

View South from Dining Area

On Wednesday May 4th MetroGuest hosted a party in conjunction with The Creatives Agency to celebrate the website’s recent launch, and it was pretty rad. The party was held in the highly unique, apartment-turned-art show, So So Incredibly Beautiful. With the help of The Creatives Agency, (where she is a founding member and director), apartment resident Susi Kenna put her life’s possessions in storage to transform her living space into a live-in art installation for a period of 6 months. To her knowledge, Kenna is the first person to transform her home in this way for an extended period of time.

Living Room

Showcasing the work of two artist friends, Carlos “Charlie” Perez and Julio Cesar Gonzelez, each room serves as a separate gallery housing more than 50 works of art that range from gorgeous kinetic light sculptures to photograph collages that spin on the wall, paintings, videos, rugs and custom wallpaper. Add the breathtaking views of New York City that are available through the floor-to-ceiling windows on the south and west exposure of this 42nd floor luxury residence and you’ve got one unforgettable New York experience. The work is on display through June 10th by appointment only.

Bill Murray-Themed Bedroom

The Pink Room

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