Over the summer, I attended This Rad Party to celebrate the release of the Volkswagen Limited Edition #PinkBeetle. In keeping with Pink theme, they served refreshing pink drinks in pink glasses, delivered on a pink tray! Oh, the pinkness!
If you’re in the market for a new sweet ride, why not consider the first car named for its own hastag — Volkswagen’s 2017 limited-edition #PinkBeetle? We had the opportunity to see the #PinkBeetle all up close and personal at a fun launch party earlier this week, and it looked like it was just made to be the Pink Thing of the Day, so here we go!
Fresh Fuchsia Metallic is the color of this beauty’s vibrant pink-hued exterior. The 2017 #PinkBeetle is powered by a 1.8-liter turbocharged engine matched with a 6-speed automatic transmission that produces 170 horsepower and 184 lb.-ft. of torque. The special pink designer Beetle will be available in coupe and convertible configurations when it reaches dealer showrooms this fall.
On the exterior, the new #PinkBeetle is trimmed with gloss black mirror housings and black running boards. Coupes will ride on 17-in., multi-spoke aluminum wheels and the convertibles will be equipped with 18-in., 5-spoke Twister design wheels. New bi-Xenon headlights and other LED lighting systems are standard.
The cabin of the #PinkBeetle is set up with a black dash trimmed in pink with a leather-wrapped multi-function steering wheel with paddle shifters. Heated front seats and back seating are upholstered in black Pink Club cloth inserts that are plaid with pink striping.
An MIB II multimedia system is standard and comes with a 6.3-in. touch screen with VW’s Car-Net app suite that offers connectivity for all three major smartphone platforms. A rearview camera, keyless entry, and push-button start, plus a 3-month satellite radio subscription, are included.
Everyone enjoyed looking at and being photographed with the #PinkBeetle while also sampling tasty snacks and refreshing beverages!
The 2017 Volkswagen #PinkBeetle goes on sale this fall. Pricing will be announced closer to the launch date. VW says the model will be sold in limited quantities, but we were unable to procure actual production numbers.