Tag Archive | Camp Notes on Fashion

Eye On Design: Moschino Vintage Steam Iron-Shaped Handbag

Moschino Steam Iron Handbag
Photos By Gail

It has been said that an ‘it bag’ is only an ‘it bag’ if you’re unlikely to ever own one. Characterised by exclusivity, celebrity and exorbitant price tags, ‘it bags’ were first introduced in the mid 1980s, and by the early 1990s small bags emblazoned with corporate designer logos were the accessories in fashion-conscious circles. Glossy advertising campaigns, glamorous brand ambassadors and celebrity style icons, including Lady Diana, encouraged power-dressing executives with high disposable incomes to snap up these luxury wares.

In critique of this phenomenon, Italian designer Franco Moschino produced a series of handbags that parodied the trend for conspicuous consumption. Among them were witty works such as the Steam Iron Handbag (Ferro da Stiro), using white lacquered and metallic silvered leather.  Marrying humour and irreverence, Moschino’s surreal visual puns satirised the fashion industry, couture conventions and consumerism. Yet they also drew attention to the social politics of the period, critiquing the stereotypical female clotheshorse and articulating the less glamorous reality that, despite their careers, women remain enslaved to the domestic realm in ways that men do not.  Combining luxury with eccentricity, this handbag is an extraordinary example of Moschino’s wit and talent.

Moschino Steam Iron Handbag

Photographed as part of The Exhibit Camp: Notes on Fashion, on View Through September 8th, 2019 at the Metropolitan Museum of Art in NYC.

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Eye On Design: Andy Warhol Campbell’s Soup Can Paper Dress

The Souper Paper Dress
Photos By Gail

From Weng Contemporary:

The Souper Dress, inspired by the iconic Campbell Soup Cans series by Andy Warhol, was imagined and produced by the Campbell Soup Company as a mail order offer and as an effective advertising campaign when paper dresses were all the rage in the 1960s. Two labels from any different variety of Campbell’s Vegetable Soups and $1.00 got you the dress.

The Souper Paper Dress Installation View

The Souper Dress is a classic example where fashion, art and industry intersect into one image. The paper dress captures to perfection the vibrant, youthful, optimistic and consumerist zeitgeist of America in the 1960s .
This, then, disposable A-line dress made of screen-printed tissue, wood pulp and rayon mesh with binding tape, is printed with the Campbell’s Soup red, black and white labels. At the back of the neckline is attached the original label that reads: “The Souper Dress/No Cleaning/ No Washing/ It’s carefree fire resistant unless washed or cleaned/To refreshen, press lightly with warm iron/80% Cellulose, 20% Cotton.” Examples of The  Souper Dress is excellent condition can sell for as msuch as  $8,000 at auction.

Photographed as part of The Exhibit Camp: Notes on Fashion, on View Through September 8th, 2019 at the Metropolitan Museum of Art in NYC.