Photos By Gail

It’s a Hello Kitty world, and we just live in it. Cost Plus World Market on 6th Avenue between 18th and 19th Streets in Manhattan just re-imagined itself as a Hello Kitty Pop Up wonderland, where Hello Kitty-themed items spread out across the entire merchandise floor, save for a very narrow perimeter of the store, where you can still find throw pillows and scented candle with the Cost Plus brand attached. There are also many step-and-repeat-style Hello Kitty selfie stations scattered throughout the store, so expect to start seeing this marketing nightmare ‘Pop Up’ all over Instagram.

The red sauce, whose label boasts that it is made from “fresh, ripe tomatoes from Napoli, Italy,” sells for $6.99 per 19.6-ounce jar.  They also sell Hello KItty-shaped dry pasta, but I am saving that for another post.

The Hello Kitty Pop Up at Cost Plus World Market will be open through the Holiday Season  into January 2020!