My family has not always been the most in-tune with my personal tastes when choosing Birthday and Holiday gifts, so I got in the habit of asking them to get me cute socks. This is why my sock drawer is stuffed to near-overflowing with enough cute socks to cover the feet of a small army. Truth be told, every pair gets worn eventually, because socks are one of the most perfect gifts you can receive. Two guys who are also hip to that fact are the ones who created the Sock Card from InStitches.
Never underestimate the power of a fantastically designed display to draw people into your booth. Image is important, and the owner of Dash of Pep clothing and accessories got everything right — starting with her foundation color of an irresistible Hot Pink with lots of pink accents and pink props!
If you’re a regular reader of this blog, then you might recall that I recently attended an art event at the National Museum of Mathematics (aka MoMath). On the way out of the museum that evening, I decided to pop in to the gift shop, where I noticed something at first seems a bit incongruous: a tiny Pink Bathtub . . . that was in use as a bin to hold little soaps shaped like the Pi symbol. Oh, the cleverness.
Ever on-the-hunt for the elusive Pink Thing, I was magnetically drawn into the newly-opened Swarovski store on Broadway by their vast display wall of exciting pinkness!
The concept of displaying the brand’s jewelry and small crystal trinkets nestled against a wall lined with various-sized shaped compartments — punctuated by the occasional expressive mannequin — is just genius. Creating a ‘Life-Size Jewel Box’ concept, the store’s transportive design not only provides an immersive shopping experience, it’s obviously also highly Instagram-able.
Located at 542 Broadway in SoHo, the store (which opened in May 2021) is part of Swarovski’sInstant Wonder identity rebranding. And while it’s not shown in this post (for reasons which will be immediately clear) the other half of the store is entirely green. You’ll want to at least pop in when you are in the area.
Like the side chair designed by Hector Guimard, seen just to the left of this cabinet in the bottom photo of this post, Louis-Desiré-Eugène Gaillard’s Display Cabinet (1900) incorporates bold, animated, plant-like forms in its decoration. Gaillard exhibited similar furniture at the 1900 World’s Fair in Paris, also known as the Exposition Universalle, which helped popularize architecture and domestic objects with fluid lines and whiplash curves.
Cabinet Design Detail
This cabinet was part of a larger set of dining room furniture that would have been marketed to both middle and upper-middle class consumers. A key idea of design reform at the turn of the 19th century was that well-designed objects should not be reserved only for the wealthy.
Here’s another sweet shot from my trip to Palm Springs last Christmas. There’s a Saks Fifth Avenue at a swanky outdoor mall located in the adjacent town of Palm Desert, and I snagged a serious cache of blog fodder from their many eye catching in-store displays. This very fetching pink-haired mannequin is pimping “Little Somethings for the Ladies”. . . whatever they may be.
What’s most interesting about this Hot Pink bust of a lovely African American lady, is that it’s not in use as your standard display mannequin, despite the fact that it is clearly in the middle of a clothing section of a department store. In this instance, it is really more like a sculpture; more like a work of art meant to enhance the consumer’s shopping experience, I think. In my case, it was highly effective.
Photographed at Saks Fifth Avenue, The Gardens on El Paseo, Palm Desert, California.