Above Image Courtesy of Scout 22 PR. All Other Photos By Gail, Except Where Noted
New York City knows how to do food. No matter what type of cuisine you’re craving, finding a great restaurant is easy. But when you’re vegan or vegetarian, you might end up settling for a place that offers just a few meatless choices, rather than walking into a restaurant where you can enjoy every dish on the menu. And while there’s a Sweet Green or Chop’t on nearly every block, it’s challenging to find a healthy, quick lunch alternative when you are tired of eating salad. This is why the NYC arrival of vegan restaurant chain Copper Branch is cause for genuine excitement!
If you’ve passed by Gem Spa, the legendary East Village bodega that is home to the city’s Best Egg Cream (#BestEggCream) at any point since September 11th of this year, you may have done a double, or even a triple take. We know that St. Mark’s Place has become increasingly gentrified, but is Gem Spa now a bank, or wait, what is going on here, exactly?
While it has been rumored that a citibank is slated to take over the corner lot which has been home to Gem Spa since 1957, fear not: this an art installation meant to draw attention to, but also satirize, the phenomenon known as “Disappearing New York.” It isn’t very pretty.
Disclaimer text running across the bottom of the sign above reads:
schitibank has kept the historical appeal to this building to absorb their customer base. This schiti location is not affiliated with any other schiti locations. We don’t mean to gentrify, as schitibank is co-opting this space with Gem Spa to bring you an authentic banking, egg cream and vaping experience. Every customer is on surveillance cameras. Smile, you’re on camera.
The Gem Spa Schitibank installation is the work of Tommy Noonan and Doug Cameron of boutique marketing firm DCX Growth Accelerator, who are known for their ‘Artisanal’ publicity stunts (Google them and be very impressed).
Click Image to Enlarge So You Can Read the Fine Print!
God is definitely in the details here. Promotional posters for the ‘bank’s’ various perks and services include artwork by Robert Mapplethorpe as well as the likenesses of The New York Dolls, Patti Smith, Allen Ginsberg and Jack Kerouac.
Click Image to Enlarge for Detail
More posters and props can be found inside the bodega!
Schiti ATM!
We clearly do not need another bank in the village (or anywhere in NYC, for that matter) but we do need a cool bodega that’s been around forever, and we need our delicious egg creams! Gem Spa is located at the southwest corner of 2nd Avenue and St. Mark’s Place. Drop in and drop some cash next time you’re in the hood. Better yet, make a special trip to visit, so you can see the schitibank installation before they take it down!
Update, May 8th, 2020: Sadly, Gem Spa has fallen victim to the Coronavirus Outbreak. Read the Press Release After The Jump
Heavyweight Champion Mohammed Ali once said, “It’s not bragging if you can back it up.” Promoting itself as a Taste of Istanbul in the Heart of New York City, Uskudar Turkish restaurant’s 30-year dedication to authentic and delicious dishes has earned them a reputation for serving the very best Turkish cuisine in the City. Stop in for a visit and you will soon discover that the food speaks for itself. Continue reading Dining at Uskudar, NYC’s Best Turkish Restaurant!→
Image Sourcefor Above Photo. All Other Photos By Gail.
Opening an art gallery inside a restaurant may not be an entirely original idea, but that doesn’t mean it shouldn’t happen more often. In fact, I think it’s a spot-on idea whose time as arrived! In a thrilling and logical partnership, TAO Group and Pop International Galleries have joined together to create a new art gallery in the vestibule of Vandal, one of the coolest contemporary pop art-themed restaurants and lounges in New York City. Continue reading Vandal Restaurant Launches Pop Art Gallery in its Vestibule!→
It had been a few months since my last trip to Chamber when I popped in last week before an opening and found the store has all new merchandise! New Stuff – Yay! Of course, it was hard to miss this amazing, one-of-a-kind carpet by designer Alexandra Kehayoglou, which — as you can see by my photos — is definitely the focal point of the stores’ main showroom space.
